Strategic copy and content for B2B brands that want results
I partner with SaaS, AI, industrial, and service-driven teams to build content that feels clear, human, and based on how real buyers make decisions. From websites to SEO to messaging systems, every project starts with strategy and ends with assets you can actually use across channels.
What I help my clients with
Clarify your message
So decision-makers understand what you do and why it matters in seconds.
Turn traffic into leads
With search-led content that's clear, relevant, and human.
Support launches and growth
With email, messaging, and content aligned with your goals.
Landing pages & website copy
Your website has one job: make it easy for buyers to understand what you do, why it matters, and what to do next. I build pages that guide people through the decision-making process with clarity, structure, and a narrative that actually resonates.
What this can include
Conversion-focused landing pages
Homepages + service pages
Product, feature, SaaS, and tool pages
Message hierarchy and UX flow
Wireframe-level content architecture
Narrative framing that ties features to real moments
Search intent and SEO-informed structure
CTA guidance + copy
Best for you if
You want pages that feel clean, strategic, and built to convert — without sounding stiff or overworked. This is for brands that care about clarity, structure, and giving buyers a seamless path forward.
See examples of this work →
SEO content & long-form
SEO content should attract the right traffic — not just more traffic. I write search-led content that ranks, resonates, and turns complex topics into clear insights your audience can trust.
What this can include
SEO blog posts + resource pages
Industry, vertical, and use-case content
Local + multi-site pages
Long-form guides
On-page optimization
Search intent + SEO structure
Best for you if
You want pages that feel clean, strategic, and built to convert — without sounding stiff or overworked. This is for brands that care about clarity, structure, and giving buyers a seamless path forward.
See examples of this work →
Email, brand voice & messaging systems
A strong brand voice makes every touchpoint easier — emails, onboarding, sales conversations, launches, and content creation. I help you build a messaging system your entire team can use with confidence.
What this can include
Brand voice + tone guides
Positioning + narrative development
Email sequences
Launch campaigns
Onboarding + nurture content
Messaging frameworks
Best for you if
You want a voice that sounds consistent across platforms — and a messaging system anyone on your team can apply.
See examples of this work →
SEO content & long-form
Short-form content still needs strategy. I create social copy and scripts that capture attention fast, stay true to your brand, and turn ideas into scroll-stopping moments.
What this can include
Monthly caption writing
Short-form voiceover scripts
Storytelling-led content
Repurposing frameworks
Best for you if
You want social content that's thoughtful, strategic, and built to support your brand — not just fill the calendar.
See examples of this work →
How we can work together
Simple, flexible ways to get support from someone who knows your product, your buyers, and your voice.
Project-based work
A focused engagement for a defined page, asset, or launch — with clear scope, pricing, and timelines.
Best for:
Teams with a specific project and a clear outcome to hit.
What this can include:
Landing pages or website sections
Product or feature launches
SEO pillar content or supporting articles
Email sequences for campaigns
Messaging framework for one offer
Ongoing content partner
A monthly partnership for brands that want consistent content, momentum, and strategic support from someone who knows their voice.
Best for:
Teams that publish regularly and want a trusted partner handling strategy and creation.
What this can include:
Monthly deliverables or hours
Priority support for launches
Regular planning + optimization
Continuous updates to pages, emails, and assets
Slack or email access for quick collaboration
Frequently Asked Questions
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I primarily partner with B2B brands in tech, SaaS, manufacturing, and professional services, but I’m always open to projects that value clear messaging and strong storytelling.
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Every project includes discovery, research, and clean, well-structured copy shaped around your goals. I also include light revisions so the final content feels aligned with your brand.
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I start by understanding your audience, your goals, and what success looks like. From there, I shape a clear outline and build the content with strategy, voice, and structure in mind.
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Yes. Many clients work with me on a recurring basis for SEO content, email support, or ongoing messaging needs. We can discuss the best approach once I understand what you’re looking for.
Ready to make your content feel clear, strategic, and actually effective?
Tell me what you're building and where you feel stuck. I'll let you know how I can help and what a project or partnership could look like.
No pressure, no big pitch—just clarity around what you need and how I can help.